Press that ranks
on Google & AI search engines
Get featured in the press your patients already trust. Our publicists find your story, write it to editorial standards, and pitch the outlets your patients read. You approve every word.
Our clients have been featured in
Patients Google you before they book.
Give them something worth finding.
A $10,000+ procedure is a trust decision. Before a consult, patients search your name, read your reviews, and look for proof you’re the expert. We help plastic surgeons, cosmetic dentists, and aesthetic and cash-pay practices become the name patients find.
81% of consumers use Google reviews to evaluate local businesses. (BrightLocal, 2024)
Third-party trust
A feature in a national outlet says what your own ads can’t.
Stronger search results
Articles and backlinks help credible coverage show up when patients search your name.
Better ads and social
“As featured in” can strengthen every ad, landing page, and post you run.
Assets that last
Every placement becomes content for your website, consult room, and social for years.
Third-party trust
A feature in a national outlet says what your own ads can’t.
Stronger search results
Articles and backlinks help credible coverage show up when patients search your name.
Better ads and social
“As featured in” can strengthen every ad, landing page, and post you run.
Assets that last
Every placement becomes content for your website, consult room, and social for years.
Your own publicist. Placements built into every package.
01 Strategy and onboarding (first 4 weeks)
A dedicated publicist assigned to your practice
In-depth interview on your story, expertise, and the topics you want to own
Custom media list built around your specialty and dream outlets
First article and pitch drafted and sent to publishing
02 Placements in every package
Tier 1 articles: major national outlets with 1M+ monthly readers or print syndication
Tier 2 articles: respected digital outlets that build search presence fast
Earned media: expert quotes and interviews pitched to journalists, plus podcast spots
03 Ongoing management
Article and press release writing, in your voice, approved by you before anything publishes
Newsjacking: positioning you as the expert on trending topics in your specialty
Media kit creation
Interview coaching
Monthly coverage report with live links and screenshots
Guidance on sharing each feature on your site and social
Why press?
Jeff Bezos
“Your brand is what people say about you when you’re not in the room.”
Jean-Louis Gassée
“Advertising is saying you’re good. PR is getting someone else to say you’re good.”
Bill Gates
“If I was down to my last dollar, I’d spend it on public relations.”
A glimpse at our coverage
A small look at the press we’ve secured for plastic surgeons, cosmetic dentists, and aesthetic practices.
Browse examples
Dr. Sandra Garcia
Dr. Sandra Garcia Martin Talks About Standing Out and Going Against the Grain
Dr. Saba Motakef
Dr. Saba Motakef On His Empathetic Approach To Mommy Makeover Procedures
Brianna LaTorre
The Lip Bunny: How to Get the Hottest Celeb Look Without Going Overboard
Dr. Hani Sinno
Ultrasonic Rhinoplasty: A Revolutionary New Procedure with Dr. Hani Sinno
Dr. Cameron Lewis
Dr. Cameron Lewis: Persistence Is the Crucial Ingredient in Every Success Recipe
Dr. David Hill
Achieving Lasting Beauty: Why Mixing Surgery with Non-Surgical Procedures is the Key to Natural-Looking Results with Dr. David Hill
The real benefits
Discover how the right media placements can strengthen your credibility, expand your visibility, and help turn recognition into real growth for plastic surgeons, cosmetic dentists, and aesthetic practices.
Dr. Hani Sinno
Plastic Surgeon
Before
After
Dr. Bao Tran
Dentistry
Before
After
Dr. Cesar Velilla
Plastic Surgeon
Before
After
Dr. Chad Deal
Plastic Surgeon
Before
After
Dr. Jerry Chidester
Plastic Surgeon
Before
After
How we secure
top-tier coverage
Our process combines media relationships, strategy, storytelling, and timing to create more opportunities for our clients.
We interview you.
A publicist finds the angles editors want.
We write the story.
Editorial-grade drafts. You approve every word.
We pitch our network.
1,000+ journalist and editor relationships built since 2016.
You get featured.
We show you how to use each feature on your site, social, and ads.
Frequently asked questions
How much of my time does this take?
Very little. Plan on one 45 to 60 minute interview with your publicist at the start. After that, expect about 15 to 30 minutes to review each article draft, plus the occasional quick call when a news angle fits you. We handle the pitching, writing, and outlet coordination.
Do I approve everything before it’s published?
Yes. You review and approve every article and quote before it goes to an outlet. Outlets may make small edits for style or length. We send you the final version when it goes live, and nothing runs under your name without your sign-off.
Are placements earned or sponsored?
All of our placements are non-sponsored. Some articles come from our strong relationships with journalists, which make it easier for our pitches to reach them.
How fast will my first article go live?
Your first article is drafted and pitched during onboarding, in the first 4 weeks. When it publishes depends on the outlet’s editorial calendar.
Do I have to write anything?
No. We write the articles and press releases in your voice. You approve everything before it publishes.
Will press bring me patients directly?
Press builds trust and helps you show up when patients search your name. That makes your ads, social, and consults work harder. We don’t promise specific patient numbers.
Can you get me into Forbes or USA Today?
Tell us your dream outlets on day one. We build your media list around them and confirm what’s available for your package.
Ready to be the name patients trust?
We’ll audit what patients find when they search you today and show you what 90 days of press would change.
Book a free brand audit.
Twenty minutes with a HighKey strategist. You’ll see which outlets and platforms fit your practice and what a realistic first 90 days looks like.
