DR BAO TRAN AND DR NATE JEAL

CASE STUDY

DR. JEAL & DR. BAO

As Featured in PR:

Overall Metrics:

21 pieces

of coverage secured

115 million

Audience Reached

87

Average Domain Ranking

Client Background

Dr. Nathan Jeal and Dr. Bao-Tran Nguyen represent a remarkable story of triumph and transformation in both their personal lives and professional careers. Both have overcome significant life challenges—Dr. Nguyen’s journey began in a Vietnamese refugee camp, and Dr. Jeal navigated a tumultuous childhood.

Today, they stand as a formidable couple in the dental industry, not only as highly skilled practitioners but also as mentors and business coaches.

Together, they have developed a program aimed at helping dentists avoid common pitfalls when starting their practices. Their approach is grounded in practical advice that transcends the dental industry, offering valuable insights to entrepreneurs across various sectors.

For more about Dr. Jeal and Dr. Nguyen, please visit their [official website.](https://www.fastgrowthdental.com/)

Highkey Strategy

Public Relations Strategy

Our PR strategy for Drs. Jeal and Nguyen focused on highlighting their unique backgrounds, their synergistic partnership, and their innovative approaches to business coaching in the dental field. We aimed to position them as thought leaders not only in dentistry but in entrepreneurial success.

19.6

Million Audience Reached

Public Relations:

Media Placement Secured 22 pieces of coverage in prestigious outlets like Forbes, International Business Times, and Entrepreneur, reaching an audience of 19.6 million. These features emphasized their resilience, business acumen, and contributions to dental practice management.

Content Development: Collaborated with Drs. Jeal and Nguyen to develop engaging content that showcases their journey, expertise, and the success of their coaching programs. This content was tailored to resonate with both industry professionals and broader business audiences.

Speaking Engagements: : Facilitated opportunities for them to speak at industry conferences and virtual events, enhancing their visibility and establishing them as go-to experts for dental practice growth and entrepreneurial guidance.

Book Promotion: Assisted in the marketing and promotional activities for their upcoming book, “Fast Growth Practice,” which encapsulates their innovative strategies for business success in the dental field.

Social Media:

We significantly enhanced the social media presence of Drs. Jeal and Nguyen, focusing on growing their Instagram and Facebook profiles. This strategy included content creation that highlights their professional insights, personal stories, and key achievements, engaging an audience interested in dental health, entrepreneurial success, and “Fast Growth Practice”.

Full-Service PR Approach

Custom Interview Preparation:

Our team conducted detailed interview preparations with Drs. Jeal and Nguyen to ensure they were well-prepared for media interactions. We focused on highlighting their unique backgrounds and innovative approaches to dental practice management, aiming to position them as thought leaders in their field.

Content Development:

We collaborated closely with Drs. Jeal and Nguyen to develop content that highlighted their expertise and successful strategies in dental practice growth. This involved crafting articles and press articles that showcased their personal journeys, business acumen, and the impact of their coaching programs.

Editorial Rigor:

Our editorial team ensured all content met the highest standards, with meticulous proofreading and strategic editing. This process guaranteed that all public materials were polished and professionally presented, accurately reflecting the quality of their services.

Active Pitching:

We actively pitched to a network of journalists, utilizing established connections with both Tier 1 business publications and niche dental industry media. This strategy was designed to secure top-tier media placements, enhancing Drs. Jeal and Nguyen’s visibility and reputation.

Media Coordination:

Our team managed all aspects of media relations, from coordinating interviews to arranging Q&A sessions that fit their busy schedules. We ensured that each media interaction was aligned with their availability and outreach goals.

Reputation Monitoring:

We continuously monitored their online presence and media coverage to maintain and enhance their professional stature. This included tracking SEO performance and ensuring their expertise was accurately represented in the digital realm.

Full-Service Social Media Approach

Content Strategy Development:

We crafted a dynamic content calendar tailored to Drs. Jeal and Nguyen’s audience includes educational content, insights into dental practice management, and personal stories that underscore their unique backgrounds and expertise.

In-depth Reporting and Strategic Consultations:

Conducted detailed analytics reporting and regular strategy meetings with Drs. Jeal and Nguyen align our social media efforts with their business goals and the evolving landscape of their industry.

Analytics and Reporting:

Employed advanced tools to continuously monitor social media performance, enabling us to adjust strategies based on audience engagement and content success, ensuring optimal reach and interaction.

Content Creation and Management:

Managed all aspects of content creation, from video production and editing to post scheduling, ensuring consistent and high-quality online presence across platforms.

Trend Research and Implementation:

Kept abreast of the latest social media trends and algorithm updates, integrating relevant hashtags, participating in challenges, and adapting content formats to keep their profiles fresh and engaging.

Platform-Specific Strategies:

We implemented customized strategies for each social media platform to optimize content performance and audience engagement.

Instagram: Focused on creating visually engaging posts and stories that highlight their professional achievements and day-to-day insights into the dental industry, enhancing follower interaction through polls and Q&As.

Facebook: Developed a blend of short-form updates and detailed articles on dental practice management, positioning them as experts in the field and engaging a professional audience looking for deep dives into industry knowledge.

Results

Achieved widespread recognition through media exposure, with an average domain ranking of 71, solidifying their reputation as leaders in the dental and business coaching sectors.

Increased demand for their business coaching services, with notable growth in enrollment and participation in their programs.

Successfully grew their social media profiles on Instagram and Facebook, enhancing their digital footprint and engaging a broader audience with dynamic content that reflects their professional expertise and personal philosophies.